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Super 8

Welcome to the viral campaign community wiki! This site is a reference intended to track all the information about the viral promo for the Spielberg-produced, Abrams-directed, Area-51 film Super 8, currently slated for release Summer, 2011.

Calling all wiki-folk! This wiki would love to have more hands helping update it with information, pictures, and more, especially where pages are empty or incomplete. Feel free to make an account and help out!

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The nutshell

Story so far...

On May 7, with the premiere of Iron Man 2, a teaser trailer for Super 8 was revealed, then quickly bootlegged online. On analyzing the final few seconds, the phrase "scariest thing I ever saw" was found, leading to Scariestthingieversaw.com. The site is a terminal into a machine with a mysterious print-out, and an 80's era text interface indicating a file is being downloaded - estimated to complete on May 13th at 9pm PT. (JJ Abrams also confirms that Super 8 is not Cloverfield 2)
The teaser is made available online in HD on May 11 at Apple.com

On May 13, the countdown on Scariestthingieversaw.com ended at 11:00pm EDT. Shortly afterward, a new menu became available. Inputting one of the commands from the menu led to a new puzzle and a new in game website.

On June 1, a new file braegen14 appeared on the Scariestthingieversaw.com desktop, leading to an audio clip containing a number of tones.

On June 21, the mysterious print-out on Scariestthingieversaw.com was updated to include an extended conversation containing a picture. The picture contains a reflected image of a sold item, leading to an estate sale in WV. The ads' photos contain portions of a phone number. On calling it, we find Josh Minker and the late Evelyn Minker, and are led to Hooklineandminker.com.

On July 15, individuals who mailed in the Rocket Poppeteers completed maze and coupon from the May 13 newspaper began receiving responses in the mail.

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